“We honor reading. Why not honor watching in the same manner?” – Beeban Kidron
To be perfectly honest, when I heard folks raving about TED Talks, I thought they were talking about podcasts by mega-producer Ted Hope. It took a shiny tweet across my timeline to clear up any confusion.
TEDTalks began as a simple attempt to share what happens at TED with the world. Under the moniker “ideas worth spreading,” talks were released online. They rapidly attracted a global audience in the millions. Indeed, the reaction was so enthusiastic that the entire TED website has been reengineered around TEDTalks, with the goal of giving everyone on-demand access to the world’s most inspiring voices.
I haven’t had time to browse any others beyond “The Shared Wonder of Film” by Beeban Kidron, but I think this is a pretty fine talk to start with. It’s inspiring to watch Kidron speak so passionately about sharing Hollywood classic cinema with students in her FILMCLUB charity organization. Movies have an amazing way of touching individual minds and hearts even in the midst of a crowded theater. This particular TED Talk found me at just the right time. Sometimes you get caught up in the how, why and what of filmmaking, you forget the who. Who do you want to make films for? I’m a big proponent of audience engagement, but it’s more than pages of analytics. The reaction that someone has from your work can be powerful (whether positive or negative) and is as valuable as any laurel or trophy. This talk is less than 15 minutes, so take a watch and reminisce about the films you connect with most.