Shadow and Act: How important are premieres to your festival (whether world premieres, NYC premieres, USA premieres, North America premieres, etc.)?
Gabrielle Glore (Executive Producer and Head of Programming, Urbanworld Film Festival): “Premieres are definitely important, in my opinion, but not the exclusive driver for Urbanworld’s programming strategy, in the way that it might be for some other festivals, especially as it relates to world premieres. We obviously want as much of our content to be fresh and new to the New York community as possible, but we realize that a film that plays at Tribeca, right here in NYC, is not necessarily seen by the Urbanworld audience. Tickets to some of those larger festivals – like Sundance and Tribeca – can be much more difficult to get access to, or these festivals may be perceived as not including content of interest to the non-cinefile moveigoer. Urbanworld provides another opportunity to see what otherwise may be missed. Covering other festivals earlier in the year definitely allowed for selecting some strong titles to complement content received through the submissions process. At the end of the day, we want to present our audience with high quality films that they haven’t seen, so we continuously strive to deliver on that, but without premiere status being the sole lens by which we program. That said, I would like to focus on more international content for the slate, which would be great to include in the form of U.S. / North American premieres.”